Summary
Mercedes-Benz is launching 40 new and updated vehicle models over the next two years, despite global economic challenges. CEO Ola Källenius emphasized the company's focus on innovation and maintaining a strong financial position, managing to stay profitable even with a slight revenue dip in 2024. The company reports having no industrial debt and holds substantial cash reserves.
Key Facts
- Mercedes-Benz plans to release 40 new and updated vehicle models in the next two years.
- These models include the Mercedes-Benz CLA, an upgraded S-Class for 2026, and several electric vehicles.
- The "Next Level Performance" initiative aims to boost performance through direct sales and cost-cutting measures.
- Despite a 4% revenue decrease in 2024, Mercedes-Benz remained profitable.
- CEO Ola Källenius stated the company's finances begin with future investments.
- Mercedes-Benz has no industrial debt and holds about €30 billion in cash.
- The company's strong balance sheet helps it face uncertain economic times.
- Unlike Mercedes-Benz, other companies, like Nissan, face significant debt challenges.
