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Should you be eating food products with fewer ingredients?

Should you be eating food products with fewer ingredients?

Summary

MaryLou Costa reports on a growing trend where food companies are making products with fewer ingredients, aiming to meet the needs of people with food allergies and those concerned about ultra-processed foods. This movement is partly inspired by increased awareness of ultra-processed foods, with brands responding by offering simpler, less-processed options.

Key Facts

  • Kerry Clayton, who deals with multiple food allergies, finds shopping and cooking a challenge.
  • M&S launched a range with products containing six or fewer ingredients, appealing to people like Clayton despite higher costs.
  • Increased consumer interest in products with fewer ingredients has been noted over the past year.
  • Matthew Hopkins of IND!E observed a 40% rise in retailer interest in low-ingredient products.
  • The plant-based brand THIS has introduced a new range focusing on natural ingredients.
  • Concerns exist about the assumption that all ultra-processed foods are unhealthy.
  • Nutritionist Dr. Laura Wyness stresses the need for nutrient-dense foods and the importance of fortified products.
  • The term "ultra-processed food" is debated for its clarity in indicating food healthiness.
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