Summary
A survey by Realtor.com found that 82% of Americans use artificial intelligence (AI) to help with real estate decisions. Many homebuyers use AI tools like ChatGPT to get insights quickly and efficiently. AI is changing how people search for homes, making the process faster but also introducing new challenges.
Key Facts
- 82% of Americans use AI for real estate insights.
- Among those, 67% prefer ChatGPT, while 54% use a tool called Gemini.
- Most homebuyers (90%) also use social media to search for homes, with YouTube and Facebook being popular.
- Gen Z homebuyers primarily use TikTok for real estate-related content.
- 62% of respondents still find real estate agents crucial for market insights.
- Realtors express concern about AI replacing personalized services they offer.
- The survey collected responses from 1,000 U.S. adults in early August 2023.
