Soda gets a Gen Z glow-up with new flavors and sizes
Summary
Coca-Cola and PepsiCo are changing their products to appeal to younger consumers, like Gen Z. They are adding new flavors and offering smaller, affordable soda sizes. This strategy is intended to increase soda's popularity and attract customers who view it as an occasional treat.Key Facts
- Coca-Cola will start selling 7.5-ounce mini cans in convenience stores starting January 1.
- These mini cans will cost $1.29 to encourage quick purchases, also known as impulse buys.
- PepsiCo is introducing a new "Dirty Mountain Dew Cream Soda Dew" flavor.
- The "dirty soda" trend started in Utah and gained attention through TikTok and Hulu shows.
- Coca-Cola plans to release a Cherry Float flavor in February, responding to customer requests.
- Prebiotic sodas, which are said to be good for gut health, are becoming popular, influencing traditional soda companies.
- Coca-Cola will launch a new soda made with cane sugar later this fall as an alternative to high fructose corn syrup.
Read the Full Article
This is a fact-based summary from The Actual News. Click below to read the complete story directly from the original source.