Summary
Instagram plans to apply PG-13 content guidelines to all teen accounts to enhance online safety for young users. This change aims to reduce exposure to inappropriate content and is part of a broader effort to protect minors on social media. The update has started in some countries and will expand globally by the end of the year.
Key Facts
- Instagram will use PG-13 content guidelines for all teen accounts.
- The update started on October 14 in the U.S., UK, Australia, and Canada, with global implementation planned by the end of the year.
- Teens under 18 will automatically be placed in a new “13+” content setting.
- Age prediction technology will help prevent teens from bypassing age restrictions.
- A stricter “Limited Content” setting will be available for families.
- Accounts posting inappropriate material will not be searchable or suggested to teens.
- Similar updates will be applied to WhatsApp, Messenger, and Facebook soon.
- These changes are informed by feedback from parental content ratings.
