Smucker sues Trader Joe’s over crustless PB&J sandwich dupe
Summary
J.M. Smucker Co. filed a lawsuit against Trader Joe’s, claiming that their new frozen peanut butter and jelly sandwiches are too similar to Smucker's Uncrustables in design and packaging. Smucker argues that Trader Joe's use of similar packaging and sandwich design violates its trademarks and seeks financial compensation and product destruction.Key Facts
- Smucker has sued Trader Joe’s over alleged similarities in their frozen PB&J sandwiches.
- Smucker claims Trader Joe's sandwiches have similar round, crustless designs with crimped edges.
- The lawsuit states Trader Joe's packaging uses a blue color like that on Uncrustables boxes.
- Smucker filed the lawsuit in federal court in Ohio.
- Smucker wants Trader Joe’s to stop selling the sandwiches and deliver products to Smucker for destruction.
- Smucker argues its trademarks protect these design elements.
- Smucker has previously invested over $1 billion in developing Uncrustables.
- This isn't the first legal action Smucker has taken to protect its brand.
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