Summary
Michelle Kennedy created Peanut, a social networking app, to help mothers find support and connect with each other. The app, launched in 2017, allows moms to join groups, seek advice, and share experiences based on their children’s ages or common interests. Peanut addresses loneliness, especially for new mothers who feel isolated, and has grown to have 5 million users.
Key Facts
- Peanut is a social networking app designed for mothers to connect and support each other.
- Michelle Kennedy, who previously worked with dating apps like Bumble, founded Peanut in 2017.
- The app groups mothers based on their children's ages or due dates and covers various interests.
- Peanut has grown to include 5 million users worldwide.
- Research indicates that 80 to 90 percent of new mothers feel lonely.
- A study by Peanut and The Motherless Mothers charity shows that 1 in 3 U.S. moms starts motherhood without their own mother due to different circumstances.
- These "motherless" moms are significantly more likely to experience mental health issues like postnatal depression.