Summary
NPR reported on the growing business of "clippers," who are video editors that help online content creators become internet sensations. These editors cut and edit videos to make them more appealing and shareable, increasing the chances of the content going viral.
Key Facts
- A new industry of video editing helps online content creators become popular.
- These video editors are called "clippers."
- Clippers focus on making videos more attractive and shareable.
- The goal of clippers is to help content go viral, meaning it spreads quickly online.
- NPR discussed this topic with a Bloomberg reporter who covers digital culture.
- This editing helps creators reach larger audiences on the internet.
