Summary
A video went viral showing people fighting for a limited-edition Starbucks glass cup in Roseland, New Jersey. The cup, shaped like a teddy bear and part of Starbucks' 2025 holiday collection, was in high demand, leading to chaos in the store. Starbucks acknowledged the overwhelming popularity of the item and apologized for the shortage.
Key Facts
- The video was shared on TikTok by Jeriana Ricciardi and has gained over 567,100 views.
- Ricciardi recorded the events at a Starbucks in Roseland, New Jersey, on November 6.
- The special edition item, a "Glass Starbucks Bearista Cold Cup," sold for $29.95.
- Ricciardi found only two cups available at her local Starbucks, resulting in a fight among customers.
- People have expressed frustration over the limited availability, with some cups reselling for up to $500 online.
- Starbucks stated that the demand for the Bearista cups exceeded expectations and quickly sold out.
- Other TikTok users also posted about long lines and high demand for the cup.
- Ricciardi and her sister did not try to buy the cup, opting to stay out of the commotion.