Summary
Despite the decline in cash use, honesty boxes are thriving by integrating digital payment methods like QR codes. Many small businesses, such as Annabelle Cox's Dunk Cookies, are using these boxes to attract customers through social media, offering a convenient and secure way to make purchases.
Key Facts
- Honesty boxes are traditional setups where people pay a small amount for local goods, like eggs or cookies, often found in rural areas.
- Cash payments are decreasing, but honesty boxes are adapting by using online transfers and QR codes.
- Small businesses use honesty boxes for marketing on social media, drawing customers who travel specifically to buy from them.
- Annabelle Cox uses an honesty box for her cookie business, Dunk Cookies, and most customers pay using QR codes.
- About 90% of her customers make online payments after scanning a QR code in the box.
- Annabelle uses social media to show when she restocks the box, encouraging more customers.
- Support from local businesses, like a nearby pub offering space for the box, helps honesty boxes thrive.
- Digital payments are becoming more common for casual purchases, including those at honesty boxes.