Summary
Carlos Sainz and Alex Albon's Formula One cars featured a special AI-inspired design at the Las Vegas Grand Prix. The design promotes Atlassian's AI product, Rovo, and includes elements reflecting the Las Vegas Strip. Atlassian is using this event to highlight Rovo's capabilities in teamwork and efficiency.
Key Facts
- Carlos Sainz and Alex Albon drove cars with a unique Rovo-themed design at the Las Vegas Grand Prix.
- The design included rainbow accents inspired by the Las Vegas Strip.
- The Rovo AI technology aims to enhance efficiency in various organizations.
- Rovo technology started being used by the Williams Racing team in early 2025.
- Atlassian's Rovo AI features include AI-powered search, chat, and agents.
- More than 3.5 million users already employ Rovo for faster work solutions.
- Atlassian launched a YouTube video and a 45-minute Sphere takeover as part of their marketing strategy.
- Atlassian aims to use the event to showcase human-AI collaboration.
