Summary
Lululemon has filed a lawsuit against Costco, claiming that the wholesale club is selling copies of its popular clothing designs under the Kirkland Signature label. Lululemon says these knockoffs harm their brand by using their design patents without permission.
Key Facts
- Lululemon has sued Costco, accusing them of copying Lululemon's clothing designs.
- The lawsuit claims Costco's Kirkland Signature brand sells these designs at a lower price.
- Lululemon describes these copied products as "knockoffs" or "dupes."
- Lululemon says the copies hurt their brand by making people think they are the same as the genuine products.
- Lululemon has said they take protecting their product designs very seriously.
- Costco has not yet commented on the lawsuit.
- Lululemon was founded in 1998 and is known for expensive athleisure clothing.
- Costco's Kirkland Signature brand offers similar products at lower prices and had $254.5 billion in revenue in fiscal 2024.
