Summary
During the Thanksgiving shopping weekend, which ended on Cyber Monday, U.S. shoppers actively looked for deals despite concerns about the economy. Both online and in-store sales increased, with a significant growth in online shopping. The National Retail Federation anticipates holiday sales to rise compared to last year.
Key Facts
- Thanksgiving weekend is considered the unofficial start to the holiday shopping season.
- Online sales during Cyber Week reached $44.2 billion, a 7.7% increase from the previous year.
- Cyber Monday saw $14.25 billion in online spending, making it the biggest online shopping day of the year.
- Online shopping now makes up 30% of total holiday sales, compared to 15% in 2012.
- More than 235,000 people visited the Mall of America on Black Friday, the highest on record for the mall.
- Black Friday's overall sales grew by 4.1% from the previous year, with a significant 10.4% increase in online sales.
- The National Retail Federation expects holiday season sales to be between $1.01 trillion and $1.02 trillion, up 3.7% to 4.2% from last year.
