Summary
Virginia Tech coach James Franklin addressed speculation over a possible rivalry with BYU-connected Crumbl Cookies at a signing day event. Franklin clarified that the team's dessert choice was not intended as a jab at his former employer and that he is focused on Virginia Tech's recruitment success. BYU's head coach, Kalani Sitake, agreed to a deal with BYU, ensuring his continued tenure there.
Key Facts
- Virginia Tech's James Franklin spoke about the choice to serve Crumbl Cookies at a signing day event.
- The choice came a day after Crumbl Cookies' CEO, connected to BYU, helped protect Virginia Tech's recruiting class.
- BYU coach Kalani Sitake stayed at BYU with a new $9 million yearly contract.
- Virginia Tech is ranked 23rd in recruitment for 2026, according to 247 Sports.
- Penn State, without a permanent coach, is ranked 144th in recruitment.
- BYU will play Texas Tech in the Big 12 championship, affecting their shot at the College Football Playoff.
