Gemma Collins weight-loss drug advert banned
Summary
An Instagram post by Gemma Collins advertising a weight-loss drug and app has been banned by the Advertising Standards Authority (ASA). It's against the law to advertise prescription-only weight loss drugs, and this was part of a crackdown involving nine adverts.Key Facts
- Gemma Collins' Instagram post promoted Yazen's weight-loss app and medication.
- The ASA banned her advert because it's illegal to promote prescription-only weight loss drugs.
- The ASA is the UK body that regulates advertising to make sure it's legal and truthful.
- Collins admitted her post promoted the Yazen service and agreed to follow guidelines in the future.
- Yazen is a Swedish digital health brand offering a weight-loss program with medication and coaching.
- The ASA consulted with the Medicines and Healthcare products Regulatory Agency about the advert.
- Eight other adverts were also banned for promoting prescription weight-loss drugs.
- These banned adverts appeared on platforms like Meta (formerly Facebook) and Google.
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