Summary
The rise of weight-loss drugs like GLP-1 is affecting gyms in the U.S., with uncertainty about whether users will exercise more or less. Gyms are adapting by offering specialized programs and partnerships related to these drugs to attract and support users.
Key Facts
- About 1 in 8 U.S. adults have used GLP-1 drugs for diabetes or weight loss.
- It is unclear if these drugs will increase or decrease gym attendance.
- Some gyms, like Life Time, are introducing programs to guide members in exercise and diet while using GLP-1s.
- Life Time has a program called Miora, providing personalized plans, including the use of GLP-1 medications.
- Planet Fitness is exploring partnerships with GLP-1 providers to integrate fitness with drug use.
- Gold's Gym offers GLP-1 discounts through a partnership with Idexa360.
- Equinox provides training programs for users experiencing weight loss.
- Gen Z shows more interest in strength training, leading some gyms to adjust equipment offerings.
