Summary
The Ferrari F1 team has signed a multi-year deal with WHOOP, a wearable tech company. WHOOP will provide health and fitness tracking devices for the team, helping monitor and improve drivers’ and team members' physical well-being during the racing season.
Key Facts
- Ferrari's F1 team partnered with WHOOP, a $3.6 billion wearable technology company.
- WHOOP will be the Official Health and Fitness Wearable Partner for Ferrari starting with the 2026 season.
- Ferrari drivers Lewis Hamilton and Charles Leclerc will use WHOOP wrist devices.
- The devices will track sleep, training, strain, stress, and recovery in real time.
- Data from the devices will help Ferrari optimize medical support and manage team members' workload.
- WHOOP logos will appear on Ferrari’s 2026 car and team clothing.
- The new Ferrari car featuring WHOOP branding will appear publicly on January 23, 2026.
