Summary
YouTube reported over $60 billion in revenue in 2025, thanks to advertising and paid subscriptions. This is significantly more than Netflix's revenue for the same year. YouTube's growth has been supported by its premium services and new features aimed at attracting more subscribers.
Key Facts
- YouTube's revenue in 2025 was over $60 billion.
- Netflix's revenue in 2025 was $45 billion.
- This is the first time Google disclosed YouTube's yearly revenue separately since 2006.
- Over 70% of international consumers use YouTube weekly, and more than 50% use it daily.
- YouTube Premium has aided in increasing Google's paid subscriptions to over 325 million in 2025.
- YouTube sees "strong traction" in its subscription services.
- Innovations include cheaper YouTube TV and Premium options and exclusives for Premium users.
- YouTube Shorts gets more than 200 billion daily views.
