Summary
Jimmy John's has introduced a new menu focused on high-protein items to attract health-conscious customers. The menu changes are part of a broader trend where fast-food chains, like Starbucks and Subway, are adding more protein-rich options.
Key Facts
- Jimmy John's new menu offers high-protein options available on their app and website.
- Menu items include various sandwiches and wraps with different protein levels.
- The move follows similar changes by other fast-food chains like Starbucks and Subway.
- Starbucks announced a new protein menu in September with drinks containing 15 to 36 grams of protein.
- Chipotle also introduced a High Protein Menu option in December.
- Jimmy John's added a Holiday Magic Cookie to its menu in November as part of a special deal.