Summary
Twig's Beverage, a family-owned soda company in Wisconsin, continues to sell its Sun Drop soft drink in returnable glass bottles. The company has maintained this tradition despite the widespread move to plastic bottles in the industry. Twig's plans to expand its own-brand soda sales across the Midwest, though new bottles will not be returnable.
Key Facts
- Twig's Beverage sells its core drink, Sun Drop, in returnable glass bottles.
- Customers in Shawano County, Wisconsin, pay a deposit, which they get back when returning the bottles.
- Twig's is the last Sun Drop producer using returnable glass bottles.
- The company offers a range of sodas with real sugar, not high fructose corn syrup.
- Twig's plans to expand its non-returnable bottled sodas across the Midwest.
- Twig's started in 1951, founded by Floyd Hartwig after the Korean War.
- The business remains family-run, now managed by Floyd's grandsons.
- Twig's employs 20 people and makes about $6.5 million annually.
