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These filmmakers know exactly how to get you hooked on bizarre one-minute dramas

These filmmakers know exactly how to get you hooked on bizarre one-minute dramas

Summary

The article explains how micro-dramas are capturing attention online with short episodes tailored for social media platforms like TikTok, Instagram, and YouTube. These ultra-short shows feature dramatic moments designed to hook viewers quickly, often within a single minute.

Key Facts

  • Micro-dramas are very short shows that can last as little as one minute per episode.
  • These dramas are filmed vertically to fit smartphone screens, ideal for platforms such as TikTok, Instagram, and YouTube.
  • The genre's popularity has led to a flourishing industry worldwide, expected to be worth billions.
  • South Korean creators are entering the micro-drama market, known for their expertise in music, TV, and films.
  • Micro-dramas often use dramatic and attention-grabbing scenes, as the first episodes are usually free, enticing viewers to pay for more.
  • Artificial intelligence is being used to reduce costs and create more opportunities in this market.
  • Vigloo is one of South Korea's largest micro-drama apps, producing shows that pack intense plots into short episodes.
  • The fast-paced production style is compared to "fast fashion" in filmmaking, prioritizing speed and attention-grabbing content.

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