Summary
The article explains how micro-dramas are capturing attention online with short episodes tailored for social media platforms like TikTok, Instagram, and YouTube. These ultra-short shows feature dramatic moments designed to hook viewers quickly, often within a single minute.
Key Facts
- Micro-dramas are very short shows that can last as little as one minute per episode.
- These dramas are filmed vertically to fit smartphone screens, ideal for platforms such as TikTok, Instagram, and YouTube.
- The genre's popularity has led to a flourishing industry worldwide, expected to be worth billions.
- South Korean creators are entering the micro-drama market, known for their expertise in music, TV, and films.
- Micro-dramas often use dramatic and attention-grabbing scenes, as the first episodes are usually free, enticing viewers to pay for more.
- Artificial intelligence is being used to reduce costs and create more opportunities in this market.
- Vigloo is one of South Korea's largest micro-drama apps, producing shows that pack intense plots into short episodes.
- The fast-paced production style is compared to "fast fashion" in filmmaking, prioritizing speed and attention-grabbing content.