Rivian Unveils RAD to Push EV Capability Beyond Limits
Summary
Rivian has created the Rivian Adventure Department (RAD) to test and improve its electric vehicles in extreme conditions. The department's goal is to explore new capabilities for Rivian cars by pushing their performance limits and applying lessons learned to consumer vehicles.Key Facts
- Rivian started in 2009 and focuses on electric vehicles.
- The Rivian Adventure Department (RAD) aims to push the limits of what Rivian vehicles can do.
- In 2019, Rivian drove two R1T prototypes from Patagonia to Los Angeles to show their capabilities.
- Rivian's chief design officer says RAD reflects the company's adventurous spirit.
- Rivian won America's longest off-road rally in 2023 and set records at Pikes Peak in 2024.
- RAD plans to compete in the 2026 FAT Ice Race to test vehicles on snow.
- The department uses extreme conditions to improve vehicle performance and features.
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