Summary
A global study by Ipsos and the Global Institute for Women’s Leadership found that Generation Z men are more likely than Baby Boomers to hold traditional views on gender roles in relationships. The survey, which included 23,000 people from 29 countries, highlighted a generational divide, with Gen Z men supporting ideas such as wives always obeying their husbands more than older generations.
Key Facts
- The study surveyed 23,000 people across 29 countries.
- 31% of Gen Z men believe a wife should always obey her husband compared to 13% of Baby Boomer men.
- 33% of Gen Z men think a husband should have the final say in important decisions, while this view is held by 17% of Baby Boomer men.
- Gen Z includes those born between 1997 and 2012, while Baby Boomers were born between 1946 and 1964.
- Among Gen Z women, 18% think a wife should always obey her husband, compared to 6% of Baby Boomer women.
- 59% of Gen Z men feel men are being asked to do too much for gender equality, compared to 45% of Baby Boomer men.
- The study was done to mark this year's International Women’s Day.
- Gen Z men showed interest in women with successful careers but also held more traditional views on gender roles.
